Art of Pure — Chicago

How fabulous does the new Art of Pure storefront look at 958 West Armitage in Lincoln Park? This beloved green beauty shop started with a robust online presence before opening their first retail location in Chicago. Clean modern design permeates the space, which is accented by an original 1880s tin ceiling. We think the incorporation of vintage reclaimed “Light Pink” common brick was a great compliment this historic detail, and adds a rosy pop of color to the otherwise crisp, minimalist space.

One of the advantages of using thinbrick, like the designers did here, is the ease with which complicated masonry arrangements can be realized. No structural shenanigans had to be figured out to create these gorgeous rows of vertically-oriented soldier courses! Brick veneer can be applied directly to any cementitious surface, such as Durock or similar, using extra-sticky “poly-modified adhered veneer mortar” from Spec Mix.

Always keeping the client and their brand in mind is a great way to choose materials thoughtfully. The one-of-a-kind brick adorning the walls of this chic boutique is an organic product made from local clay, not unlike the earth-friendly products sold within! And of course we love the leafy mural by  Right Way Signs on top, which further emphasizes this clever connection.

Check out Art of Pure on your next trip to the shopping corridor off the Armitage Brown Line! It was a pleasure to work with this fellow locally-owned small business, and we know they’ll thrive in this gorgeous new location.

LOCATION: 958 West Armitage, Chicago, 60614

DESGINER:  Design AGN
GC: JLM Construction Group

PRODUCT SUPPLIED:  Thinbrick, Reclaimed Light Pink Brick, Spec Mix

Categories: Reclaimed Materials, Commercial + Municipal, Thin Brick + Thin Stone